Changes

*Founders: Jony Ive, Marc Newson <ref name="ref9">SNYDER, B. Meet the geniuses responsible for the Apple Watch [online]. 2015, 15 December. Available online at:http://fortune.com/2015/04/28/apple-watch-listicle/(Retrieved December 15 2015)</ref>*Apple CEO: Tim Cook <ref name="ref10">Leadership & Governance [online]. 2015, 15 December. Available online at:http://investor.apple.com/corporate-governance.cfm (Retrieved December 15 2015)</ref>

*Apple Senior Vice President of Worldwide Marketing: Phil Schiller <ref name="ref11">FISCHER, B. Apple's Watch: Another Great Team Story [online]. 2015, 15 December. Available online at:http://www.forbes.com/sites/billfischer/2015/04/07/apples-watch-another-great-team-story/ (Retrieved December 15 2015)</ref>*Apple Human Interface Chief: Alan Dye <ref name="ref9">SNYDER, B. Meet the geniuses responsible for the Apple Watch [online]. 2015, 15 December. Available online at:http://fortune.com/2015/04/28/apple-watch-listicle/(Retrieved December 15 2015)</ref>*Apple Senior Vice President of Retail and Online Sales: Angela Ahrendts <ref name="ref9">SNYDER, B. Meet the geniuses responsible for the Apple Watch [online]. 2015, 15 December. Available online at:http://fortune.com/2015/04/28/apple-watch-listicle/(Retrieved December 15 2015)</ref>*VP Technology: Kevin Lynch <ref name="ref11">FISCHER, B. Apple's Watch: Another Great Team Story [online]. 2015, 15 December. Available online at:http://www.forbes.com/sites/billfischer/2015/04/07/apples-watch-another-great-team-story/ (Retrieved December 15 2015)</ref>